Mindful Eating : The True Key to Weight Loss?

If a Twinkie falls in your mouth and no one is there, does it count?

Today I saw an author promoting his new book called, Mindless Eating.

I like the angle, although I’m not wild about the title. It strikes me as negative – draws focus on the opposite of what you want and what people are already doing.

From what I gathered so far, the book supports what I’ve been saying for years; the unconscious consumption of food is a staggering problem. It’s most often associated with snacking but that’s only the most obvious example. It’s much more prolific than that.

From what I could gather in the short segment, his research supports the potent mix of distracting stimulus with the stimulation of food and you’ve got a potent combo – one it can be difficult to separate. The author conducted some research for the book – in one study people are a enormous bag of five day old, stale popcorn while watching a movie – the same popcorn they would not even eat without the external stimulus.